Neologix Changes Name

CHARLOTTE, N.C. – A Southeast-based interactive development company announced today a name change that management believes will better package the firm’s evolving brand. The name change to Vialogix Communications, Inc.—formerly Neologix Communications, Inc.—addresses the company’s focus on strategic development and intelligent interactive implementation.

“We have really become diversified over the past couple of years—in both the types of clients we represent and in the products and services we deliver,” said Rob Norris, President, Vialogix Communications, Inc. “Given the tremendous growth and evolution of our organization, we want to show that our company has outgrown its NEO identity and is better represented by our commitment to Vision, Intelligence and Analysis—VIALOGIX.”

In conjunction with its name change, Vialogix debuts an all-new web site, http://www.vialogix.com/. The site’s new look is representative of the scientific nature of the firm’s proven Web development process.

Vialogix approaches interactive projects from a strategic consulting angle—taking into consideration the overall objectives pertaining to a company’s business plan as well as marketing initiatives. “Anyone can build a pretty web site. We address how an intelligent Web initiative can fundamentally alter the way customers interact with company information,” said Norris. “Surprisingly, many companies continue to use their online presence only as a marketing/communications tool. Customers are now in control of the information and if you are still trying to push a message at them, you should clean up your resume,” Norris added.